This report on the second annual Sustainability & Innovation Global Executive Study was conducted by MIT Sloan Management Review and The Boston Consulting Group. More than 3,000 business executives and managers from organizations around the world were included in the survey. In addition, a number of academic experts and senior executives from a range of different industries where also interviewed to gain a better understanding of some of the more practical issues facing organizations today.
The study reveals two distinct camps of companies: “embracers” — those who place sustainability high on their agenda — and “cautious adopters,” who have yet to focus on more than energy cost savings, material efficiency, and risk mitigation.
The report identifies seven specific practices exhibited by embracer companies, which together begin to define sustainability-driven management. These include the need to move early, even if you don’t have complete information; to be authentic and transparent both internally and with the external stakeholders; and to work aggressively to “de-silo” sustainability, integrating it throughout company operations.
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