NEWSWEEK have just published their second annual Green Rankings. The goal was to assess each company’s actual environmental footprint and management of that footprint (including policies and strategies), along with its reputation among environmental experts.
The ranking consists of two lists: the US 500 which includes the largest publicly traded US companies; and the Global 100 list (new this year) includes the largest publicly traded companies based in developing and emerging markets Companies on each list are ranked by their overall Green Score which is derived from three component scores: the Environmental Impact Score (EIS), the Green Policies Score (GPS), and the Reputation Survey Score (RSS). Click here for full methodology.
This year Dell has taken the number 1 spot. In 2008, the company announced it would reduce its total emissions by 40% by 2015. It is well on the way to achieving that goal. Many of Dell's efforts are also focused on reducing the environmental impact of its products at all stages of their life cycles, from design to disposal. The company's laptops and desktops are now built to use 25% less energy than comparable systems made in 2005. Dell also has one of the tech industry's most comprehensive recycling programs taking back all of its products for free, they even take back competitors' products for free with the purchase of new Dell computers or peripherals. Consumers can also mail back old equipment, Dell will pick up items at their homes, or they can drop them off at more than 2,000 Goodwill or 1,500 Staples locations.
IBM take second place because of it’s strong program for reducing its own greenhouse gas emissions and the fact that it also offers products and consulting services to help clients make their businesses greener. The company's newest venture, its Sustainability Management System technology, aims to help clients operate their commercial buildings more efficiently. The company has also participated in a pilot program to reduce Stockholm's traffic congestion, which resulted in a 14% drop in emissions from road traffic in the inner city. IBM is working with London, Singapore, and Brisbane to address their traffic-management and congestion challenges.
Click here to see the full ranking.